Facebook Campaigns, Ad Sets, and Ads explained

goal setting marketing Jun 11, 2019

Facebook Campaigns, Ad Sets, and Ads explained

When you go to set up your ads it can look very confusing, but  we all need to love using ad manager.

I want to share with you in today’s blog post how to break down Facebook advertising.

Firstly, there are three levels when you're looking at your ads.

So let's get into today's content.

Level One

The Campaign Level.

This is the very top level is where you set your campaign.

Your campaign level is where you choose what the main goal you want Facebook to do with your ad.

You want to know the type of people you are trying to target and what you want them to do.

Do you want them to click?  

Do you want them to engage?

Do you want them to watch a video?

Do you want conversions?

I recommend conversions, as we want them to get from the opt in page to the thank you page, by giving you their email address.

In return you will send them some free resource for supply their email address.

When launching into a brand new country...

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Knowing Your Why

goal setting how to May 28, 2019

Knowing Your Why

What's your Why have you defined your WHY?

But what does it mean?


As an entrepreneur, you need to know what your why is. It's a hard journey, to go into business for yourself.  To make the decisions to try and take your life and your personal self forward. It can at times feel lonely, when nobody kind of gets it and understands what it is that you're doing.

It goes beyond selling your product or your service, your why should be so much more than any of that. Because you it need to have some sort of purpose to why it is that you choose to do what it is that you do. Why did you choose to sell or have that particular product and service that you have chosen to do?  I know it goes beyond the product. It goes way beyond making some money.

There has to be something much deeper. There has to be something much more that drives you and pushes you through those hard times.

This is what will define a successful entrepreneur over a shiny ball chaser. Somebody...

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The Path of a new Coach, Consultant, Healer, or Course Creator

The Path of a New Coach, Consultant, Healer, or Course Creator

Today we're talking about the path of a new coach, consultant, healer or course creator.  What the steps are and the best way to go about that so that you have the fastest path to profit.

Step One

You need to confirm what it is that you want to offer to make sure people are actually interested in it.  I recommend when you're first starting out, you should be doing one on ones doing and helping people, one on one. That way you are speaking to your ideal audience. You get to hear their pain points, you get to find out their struggles.


Delve deep and figure out what it is that you can do to help them by hearing from the horse's mouth. What it is they're looking for help from you.

The more one on ones that you do, then the more you're going to get to know the people that you are trying to serve, and help. Once you have so many one on ones booked and you have a waiting list you may struggle to keep on top...

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#SparkleLiveChallenge - Day 5


S.M.A.R.T. Goal Setting


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